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How do you classify yourself as a landlord or real estate investor? Are you a rookie emerging on the scene? Do you identify as an independent or small landlord? Or are you perhaps a property manager with a few rentals under your belt?
How you see yourself in relation to the real estate world can depend largely on how others like you classify themselves. And this can include anywhere from a mom-and-pop landlord to a large multifamily corporation. However, with the advent of modern technology, there’s a new type of landlord on the scene — the digital landlord.
Previously being a real estate investor or landlord came with a lot of manual tasks. Things like collecting rent, sorting through paper applications, and even navigating maintenance issues were time-consuming and tedious. But with technological advances in the real estate landscape, tech is transforming historically manual pain points of the renting process into seamless, simple, and digital.
What Is A Digital Landlord?
A digital landlord is someone who uses technology to manage their properties. This can include anything from property management software to keyless tech to remote security measures.
Now, you might not even consider yourself a digital landlord, but I bet if you look around and examine your business operations, you’re more tech efficient than you think.
For example, most of us use spreadsheets of some kind to track and organize certain aspects of managing rentals. This can be anything from noting who’s paid rent and for what property, which leases are ending soon, who’s completed an application, and accounting.
So, even something as simple as a spreadsheet indicates that you’re likely more of a digital landlord than you might initially think. After all, even using your phone to check a text from a tenant can start to create this image of what a digital landlord is…