Real estate CRMs (customer relationship management) aren’t the most exciting things to talk about…that is until you look at the results they help build. Before building her own CRM, Stephanie Betters was struggling to grow her real estate portfolio. She had an original goal to acquire fifteen units before her children went to college, but realized that her taxing job as a nurse wouldn’t allow it. For her to hit fifteen units, she would have to scale, automate, and delegate tasks.
She did just that and overshot her goal by a significant margin. As of now, Stephanie has 1,000 rental units and is wholesaling and building another 200 deals per year. She’s doing all of this while working as a part-time nurse, which truly shows her real estate system is a well-oiled machine. But, this system wasn’t just dropped into her lap, she had to build it herself using Salesforce as a base.
If you’ve been thinking about scaling your business, no matter what stage you’re at, Stephanie has recommendations for how to do so in the best way possible. This includes systems for the novice investor/house hacker up to the streamlined syndicator and everything in between.
David:
This is the BiggerPockets Podcast show 559.
Stephanie:
I really felt I was at a place in my business where I was doing a lot of things but didn’t understand truly what was working. It was all kind of gut instinct stuff and less facts. So when I started leveraging technology to help me fact find and make good decisions, that’s when everything changed.
David:
What’s going on everyone? It’s David Greene, your host of the BiggerPockets Podcast, the show where we teach you how to achieve financial freedom through real estate. We do that by bringing out different guests that have achieved success of their own and sharing how they did it, as well as the mistakes they made and the insight that they may have on how you can do the same. Look, real estate is the best way to build wealth for the average…