The privacy-focused search engine DuckDuckGo enjoyed significant growth in 2021, with the website averaging over 100 million daily search queries representing a growth of 46 percent in 2021.
Bleeping Computer reports that DuckDuckGo, the privacy-focused Google Search competitor, saw massive growth in 2021. The company is now averaging over 100 million daily search queries and has grown by 46 percent in 2021.
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DuckDuckGo markets itself as a private alternative to search engines like Google, stating that it does not track users’ searches or their behavior on other websites. DuckDuckGo does not develop user profiles based on information obtained via tracking to display ads, instead, it displays contextual ads based on the searched keywords.
Essentially, while Google may display ads for the latest cell phone to a user because a few days previously it tracked them scrolling through new mobile devices on eBay, DuckDuckGo will only serve ads for a new cell phone if the user searches for a term like “best cell phone to buy 2021.”
DuckDuckGo also uses its DuckDuckbot to crawl websites and receive data from partners such as Wikipedia and Bing to display information, but the bot does not grab information from Google.
Although Google maintains its stranglehold over internet search, DuckDuckGo has seen huge year-over-year growth. The privacy-centered upstart received 23.6 billion total search queries in 2020 and achieved a daily average of 29 million search queries by the end of December.
In 2021, DuckDuckGo received 34.6 billion total search queries and has reached an average of 100 million search queries per day, representing 46.4 percent growth year-over-year. The company has since released an email forwarding service called “Email Protection” that removes trackers from emails and protects users’ actual email addresses.
The Google rival also introduced “App…