Collaborative, AI-backed home search that allows buyers, agents and family members to browse and consider options in unison based on a “wishlist” is now available to enterprise accounts.
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Mosaik, a real estate experience solution that earned five stars in a June technology review, has rolled out one of its more inventive features as a stand-alone product.
Collaborative, AI-backed home search, the idea that buyers, their friends and family and their agents can look and consider options in unison based on a “wishlist” instead of traditional filter-based search, is now available to enterprise accounts, according to a June 6 announcement.
The latter can lead to viable home options being hidden from buyers because of a very slight variation in budget, location or even interior features, for example.
“With Mosaik’s search capabilities, agents are better equipped to provide their clients with personalized experiences at scale,” Mosaik CEO Sheila Reddy said in a statement. Reddy also said that search at this level of personalization can motivate clients to transition away from public portals and toward greater collaboration with their agents.
Mosaik also added new Insights, which are alerts that highlight user behaviors within the software, which they may not be aware are changing. As it relates to search, Mosaik will alert the buyer and agent when they’re search is trending away from initially stated parameters, such as location, school district or property type.
Search using filters is technologically and conceptually antiquated, a clinical, guardrailed approach to an emotional process. It merely fuels a database query using static figures, leaving no room for flexibility.
Agents representing buyers often attest to the challenges of a buyer’s…