You’d think by now Rande Gerber might want to put his feet up. Though the 61-year-old is perhaps best known for founding Casamigos Tequila with George Clooney (the pair met when the actor had a drink at one of the N.Y.C. bars Gerber owned in the 1990s), the Queens-born entrepreneur began working when Ford Models scouted him at age 16. After college, he modeled in Europe for a few years, then took a job selling commercial real estate. It led to his first big break in business: running the watering holes for Ian Schrager’s network of boutique hotels. The experience planted the seed for the Gerber Group, which has since opened scads of stylish boîtes across the U.S. Gerber handed the reins to his brother Scott to focus on the tequila business in 2008, which was subsequently bought by Diageo in 2017 for $1 billion.
Gerber’s entrepreneurial streak is still strong. On a recent vacation with his wife, the supermodel Cindy Crawford, and their two children—daughter Kaia and son Presley—Gerber was so impressed with the sunscreen in his hotel he tried to buy the company. Its founders made him a partner instead.
What is your exercise routine, and how often do you do it?
I do cardio five to six days a week. I’ll do some weights, I’ll do some push-ups, and I have a chin-up bar. I also have a Katalyst suit. It looks like a wet suit, and it has all these electro pads in it. You can turn it up to where you can barely lift, but it’s stimulating everything. They say it’s like doing a two-hour workout in 20 minutes.
What do you do that’s still analog?
If you came to my house, you would see sticky notes everywhere. I’m always waking up in the middle of the night, writing ideas. My brain really goes—especially the creative part of me—when everyone’s sleeping and the world is silent.
Gerber at his home in Malibu
Jessica…