SUCCESS Coaching executive Ben Fairfield has joined RE/MAX as vice president of region development for the West Coast, overseeing franchise growth across 15 states.
RE/MAX’s leadership shuffle continues with the Denver-based franchise tapping eXp SUCCESS Coaching Managing Director Ben Fairfield as its newest vice president of region development for the West Coast. Fairfield will be responsible for igniting franchise growth in 15 states spanning from Hawaii to the Dakotas, alongside other operational duties.
Amy Lessinger
“With his years of experience of helping agents increase productivity and brokers scale their businesses, Ben is a fantastic addition to the leadership team here at RE/MAX, LLC,” Senior Vice President of Region Development Amy Lessinger said in a statement. “He knows how to inspire, how to help brokerages grow, and what is needed to support successful real estate offices.”
Before coming to RE/MAX, Fairfield spent 17 years serving in various leadership and sales roles for several brands including Century 21, Keller Williams and United Home Group. He launched his career at Century 21 Beutler & Associates in 2005, where he helped bolster the operation to the top of Century 21’s national and international production lists.
Fairfield produced similar results as the director of expansion and sales for UHG, where he grew the brokerage’s operations to 90 offices across 20 states in under four years. After moving to Keller Williams Realty Coeur D’Alene in 2011, Fairfield reignited the struggling brokerage’s productivity that led to a 334 and 103 percent increase in sales and agent count, respectively.
He joined eXp Realty subsidiary SUCCESS Enterprises in 2021 and helped create the SUCCESS Coaching program, which includes three tracks for startup founders, team leaders, and experienced entrepreneurs and business leaders.
“Ben brings a wealth of knowledge about the franchise system and most importantly, a history of success in…