Tom Brady Debuts Signature Jacob & Co. Watch Price…


Tom Brady has added another six-figure watch to his ever-growing collection. While attending the E1 Monaco Grand Prix on Saturday, the former NFL star debuted a custom Jacob & Co. Twin Turbo Furious Tom Brady Edition timepiece, which is priced at $650,000, according to the brand.

Described as Jacob & Co.’s “most technically complicated watch yet,” the Twin Turbo Furious Tom Brady Edition timepiece is a one-of-a-kind watch designed with Brady’s input. Crafted from forged carbon in black, white and grey, it features Brady’s signature at 12 o’clock in place of the Jacob & Co. logo, and a single ruby marking his jersey number. It features a black rubber strap, emphasizing its functional design.

Twin Turbon Furious Tom Brady Edition Watch

Twin Turbo Furious Tom Brady Edition Watch

Courtesy of Jacob & Co.

Key features of the watch include twin triple-axis flying tourbillons for precise timekeeping, a monopusher chronograph with a pitboard time differential calculator, allowing comparison of up to five consecutive lap times, and a decimal Minute Repeater using cathedral gongs for enhanced sound.

This collaboration continues Brady’s partnership with Jacob & Co. following previous notable pieces worn at Super Bowl LIX, such as the Billionaire Mini Ashoka and the Caviar Tourbillon in yellow sapphires.

Courtesy of Jacob & Co.

Jacob Arabo, founder of Jacob & Co., with Tom Brady.

Courtesy of Jacob & Co.

On June 20, Brady was seen at Michael Rubin’s Fanatics Fest in New York City wearing Avi & Co.’s AH17 timepiece, which is priced at $350,000. The timepiece is crafted in 18-karat white gold with a 44mm diamond dial. Brady also donned a custom 2-kilo rose gold diamond Cuban chain, measuring 26.5 inches and weighing a total of 320.44 carats. The necklace is valued at $500,000, according to Avi & Co.