What Are Coming Soon Real Estate Listings?
Upcoming real estate listings in Massachusetts are easy to track down. You can get a sneak peek at these listings by subscribing to real estate websites, setting up email alerts from local real estate agents, or following real estate agencies on social media.
It’s like having a crystal ball into the property market’s future without waiting for open house signs or newspaper ads.
You can see a curated list of upcoming real estate listings in Massachusetts, including new construction projects, pre-market properties, and exclusive developments. The latest updates on these sought-after listings can be found when working with a Realtor.
As a home seller and real estate agent it is vital to understand there are rules surrounding coming soon properties. There is a right and wrong way to market as “coming soon.” Doing it the wrong way is unethical and makes you look bad in the industry. I would never recommend my seller clients put a coming soon for sale sign without concurrently listing in the MLS.
Let’s look at everything you should know, whether you’re a buyer, seller, or agent.
What is a Coming Soon Massachusetts Home For Sale?
What Are Coming Soon Real Estate Listings?
Have you ever been casually driving around looking for homes and noticed a real estate sign with a rider that says coming soon?
This indicates that the property will be officially on the market shortly. Real Estate agents advertise it as coming soon to alert potential buyers that another house will enter the market.
Homes with a coming soon sign should also be listed in the Massachusetts MLS, indicating the same. Houses should not be advertised as coming soon by a Realtor without being in The Multiple Listing Service.
Doing so could be a disservice to sellers trying to get the maximum exposure for their properties. It would be considered a pocket listing with all the benefits to an…